TILDA SWINTON is the new face of Nars, and will appear in the brand's spring 2015 campaign imagery as photographed by François Nars himself. Swinton follows in the footsteps of fellow actress Charlotte Rampling, who is currently representing Nars's Audacious Lipstick collection.
"As a photographer, working with an actress like Tilda is very enjoyable," said Nars. "She is a living legend. I love her bold style and really admire her work. As an actress, she brings such strong personality to the camera. And as a woman, she lives the experience of transformation and expression. She was the perfect choice for Nars."
The brand celebrated its twentieth anniversary this year, with Nars writing a piece for Vogue's October issue about his life in beauty.
"My favourite actresses - Greta Garbo, Marlene Dietrich, Silvana Mangano, Romy Schneider, Catherine Deneuve, Charlotte Rampling, Tilda Swinton - are not what you would call typical beauties," he wrote. "Tilda is almost ethereal, but these women I've used for Nars over the years are beautiful in an unconventional sense. I find my best work as a make-up artist has always been with those kinds of faces."
